Somesuch Blog

A blog about the things we do.

Bad Man Ear Warmers

'I've been examined ever since I was seamen
They took a sonogram and seen the image of a demon
At birth the nurses surrounded me with needles
And drugged me all up with the diseases of evil…’

क्रिसमस और नव वर्ष मंगलमय हो

Just got back to yard after five weeks in India. I now look like this.

But after a week back, I feel like this (c/o Micah Walker).

And weirdly I’m dressing like this. Oi star, borrow me that tracksuit.

We were in Bombay shooting a Cobra commercial with Daniel Wolfe for Beattie McGuinness Bungay. It was absolutely buck wild. We spent four days on a train at the behest of the Indian Railway Authority. They’re a lunatic mob. Choo choo.

The advert should be finished soon. Twitter will tell you when.

Trevor Beattie came on the shoot. It was great to meet him. A pure don. Unfortunately McGuinness and Bungay couldn’t make it.

Man, we loved India. So much so that Bombay is going to be the subject of our next guide. In fact we’re going to publish it as Issue 2 of the Somesuch & Co fanzine. Hopefully it’ll be done in the next few weeks. Hit us up if you want us to mail you a copy.

A bunch of other work drops soon, including Kim Gehrig’s feature documentary for Coca-Cola: ‘Beat 2012’.

We’re going to have a screening at the end of February. Hold tight for invites.

And a two minute version of the accompanying commercial airs during the annual gack gala otherwise know as the Brit Awards. I hope Ed Sheeran doesn’t wet himself. All the A&R men present will be dreading their next label meeting. That’s when the recriminations start. ‘Why the fuck has no one here signed the NEXT Ed Sheeran. You’ve all got AIDS’. How I’ve missed the music industry idiom. That last invocation of HIV plus is apparently how one well known executive at Universal used to address his beleaguered boys. Cute.

Roman Gavras’s new video for MIA will also launch soon. I’ve seen a few excerpts. It will injure your mind.

Finally, we might be making a commercial for Palace Skateboards. If that happens I’ll retire. There won’t be anything else I want to achieve.

Stay big. Anon.

  1. somesuchandco posted this